Brief
To design and artwork the 2016-17 Full-Time Prospectus, showcasing the lifestyle that the College creates for it’s students through the students’ point of view.
Solution
We developed the tagline ‘Student Life at BCA’ to reflect the views of the individual students rather than the College itself. To support this, we applied Instagram inspired crops and filters to images to make it feel as if they were the students own collection of photos.
Result
The prospectus is finished at B5 with a subtle emboss to the tagline. This helps add a sense of excitement when touched by a student picking it up.